Jul 29, 2011
Sixth Anniversary Edition! Dr. Susan Weinschenk joins Tim Keirnan for a discussion of her latest book, 100 Things Every Designer Should Know About People. Not just a collection of opinons, 100 Things... presents up-to-date research on the fundamentals that uderpin our work as UX professionals, while exposing several...
Jul 19, 2011
I just published an article on usability testing for entrepreneurs at Entrepreneurial America's website. It's a great place and I encourage you to check it out.
Jul 1, 2011
Time for another wordcast episode, this time on ROI. Chad Esselink from the Ford Motor Company joins Tim Keirnan for a discussion on calculating return on investment for UX projects and forming a usability team. While at Ford, Chad used case studies backed with return on investment calculations to get buy-in from his...