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Design Critique: Products for People

Encouraging usable designs for a better customer experience.

Jul 29, 2011

Sixth Anniversary Edition! Dr. Susan Weinschenk joins Tim Keirnan for a discussion of her latest book, 100 Things Every Designer Should Know About People. Not just a collection of opinons, 100 Things... presents up-to-date research on the fundamentals that uderpin our work as UX professionals, while exposing several...


New blog article is at Entrepreneurial America

Jul 19, 2011

I just published an article on usability testing for entrepreneurs at Entrepreneurial America's website. It's a great place and I encourage you to check it out.

Here's a direct link to my...


Jul 1, 2011

Time for another wordcast episode, this time on ROI. Chad Esselink from the Ford Motor Company joins Tim Keirnan for a discussion on calculating return on investment for UX projects and forming a usability team. While at Ford, Chad used case studies backed with return on investment calculations to get buy-in from his...