Tim Keirnan interviews Jim Jacoby of Manifest Digital about "big
picture" UX and our ideal place inside companies. Jim's
presentation was called "Interaction Designers As The Next
Generation of Business Leaders". Recorded at Internet User
Experience 2009 on April 1st, Jim told us the following points:
* Why interaction designers should be the next generation of
business leaders inside our companies.
* How traditional "business players" in companies have become
* Why "the creatives" in companies should step forward and help
their companies innovate at the highest levels, not passively
remain in the background.
* The danger of being an introvert while "empty megaphones" from
other areas may lead your company in non-customer, unauthentic,
As a provocatively sincere and friendly revolutionary, Jim tells us
about all this and more, including the importance of being "in the
moment" with our end users/customers and coworkers.
Manifest Digital is found at
Jim's blog, Everlasting Now, is at
The "mindful walking" exercise Tim mentioned came from his
experience at Peaceful Dragon School in Ann Arbor: