Jul 30, 2016
Alvaro Vargas joins Tim Keirnan for a thorough discussion of the
customer experience of eReaders, in particular the offerings from
Kobo. Tim is the newbie, having recently bought a Kobo Glo HD as
his first eReader, and Alvaro provides the longitudinal review of
Kobo eReaders, having bought four of them over time. His current
model is a Kobo Glo.
As usual, the discussion follows Tim's list of Customer Experience
Phases:
Encounter
Decision
Purchase
Out of the Box
Early Use
Longitudinal Use
In addition to critiquing the Kobo software and hardware, the guys
discuss the nature of physical books versus eBooks, the reasons for
a single purpose device like eReaders over tablets, and the
challenge of getting accurately created eBooks from source
material. Among other things. It's 90 minutes of commercial free
analysis and discussion! The shownotes photo for this episode
features shots of the two eReaders.